Based on the 2022 survey results, 62 percent of Finns used WhatsApp daily. The second most used social media platform in Finland was Facebook with 52 percent, followed by YouTube (34 percent) and Instagram (34 percent). That year, TikTok was used by 16 percent of respondents, compared to 13 percent in the previous year.
Share of daily social media usage Finland in 2022, by platform
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Other statistics that may interest you Social media usage in Finland
Overview
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User demographics
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User behavior
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Social media use by enterprises
3
Facebook
5
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Instagram
4
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Twitter
3
YouTube
6
- Premium Statistic YouTube users in Finland 2020-2029
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DNA. (December 2, 2022). Share of daily social media usage Finland in 2022, by platform [Graph]. In Statista. Retrieved June 15, 2024, from https://www.statista.com/statistics/560262/share-of-daily-social-media-users-by-platform-in-finland/
DNA. "Share of daily social media usage Finland in 2022, by platform." Chart. December 2, 2022. Statista. Accessed June 15, 2024. https://www.statista.com/statistics/560262/share-of-daily-social-media-users-by-platform-in-finland/
DNA. (2022). Share of daily social media usage Finland in 2022, by platform. Statista. Statista Inc.. Accessed: June 15, 2024. https://www.statista.com/statistics/560262/share-of-daily-social-media-users-by-platform-in-finland/
DNA. "Share of Daily Social Media Usage Finland in 2022, by Platform." Statista, Statista Inc., 2 Dec 2022, https://www.statista.com/statistics/560262/share-of-daily-social-media-users-by-platform-in-finland/
DNA, Share of daily social media usage Finland in 2022, by platform Statista, https://www.statista.com/statistics/560262/share-of-daily-social-media-users-by-platform-in-finland/ (last visited June 15, 2024)
Share of daily social media usage Finland in 2022, by platform [Graph], DNA, December 2, 2022. [Online]. Available: https://www.statista.com/statistics/560262/share-of-daily-social-media-users-by-platform-in-finland/